Looking for a Bluesky monitoring tool? With over 40 million users on the platform, brands need reliable bsky monitoring software to track mentions, keywords, and industry conversations. Here's your complete guide to Bluesky monitoring in 2026.

Why You Need Bluesky Monitoring

Bluesky isn't like other social platforms. There's no centralized algorithm, no built-in analytics, and no native method for tracking brand mentions. But that doesn't mean your brand isn't being discussed:

  • McDonald's receives 30,000+ mentions per month on Bluesky
  • Samsung gets approximately 25,000 monthly mentions
  • Major brands are discussed daily even without official accounts

A Bluesky monitor helps you catch these conversations, respond to customers, and track brand sentiment.

Skyscraper Tools: Free Bluesky Monitoring

Skyscraper Tools offers free Bluesky monitoring software with keyword alerts. Here's what you can do:

Keyword Tracking

  • Brand names: Track your company name and product names
  • Competitors: Monitor competitor mentions
  • Industry terms: Track keywords relevant to your business
  • Hashtags: Follow industry hashtags
  • People: Track mentions of executives or influencers

Email Alerts

  • Hourly alerts: Get notified within an hour of mentions
  • Daily digests: Receive daily summaries of all mentions
  • Multiple keywords: Track as many terms as you need

How to Set Up Monitoring

  1. Visit api.getskyscraper.com/tools
  2. Create a free account
  3. Add your keywords (brand names, products, competitors)
  4. Choose alert frequency (hourly or daily)
  5. Start receiving email notifications

Bluesky Monitoring Use Cases

Brand Reputation Management

Track when customers mention your brand—positive or negative. Respond quickly to complaints and thank happy customers.

Competitor Intelligence

Monitor competitor brand names to understand market sentiment and identify opportunities.

Industry Monitoring

Track industry keywords, trending topics, and relevant hashtags to stay ahead of trends.

Influencer Discovery

Find users discussing your industry who could become brand advocates or partners.

Crisis Detection

Get early warning of potential PR issues by monitoring negative mentions in real-time.

Customer Support

Find customers asking questions or reporting issues, even if they don't tag your official account.

Bluesky Monitoring Tools Comparison

Several platforms now offer bsky monitoring capabilities:

Enterprise Solutions

  • Mentionlytics – Includes Bluesky in their social listening platform
  • Hootsuite Listening – Bluesky monitoring with 13 months historical data
  • Sprout Social – Connects Bluesky profiles to their analytics dashboard
  • Visibrain – Dedicated Bluesky monitoring and analysis
  • Swat.io – Multi-platform social media management including Bluesky

Free/Affordable Options

  • Skyscraper Tools – Free keyword alerts with email notifications
  • GoBlue – Track your own account's growth metrics

Best Practices for Bluesky Monitoring

Keywords to Track

  • Your brand name (and common misspellings)
  • Product names
  • Executive names
  • Competitor names
  • Industry hashtags
  • Campaign hashtags

Response Strategy

  • Respond quickly: Bluesky users expect fast engagement
  • Be authentic: The platform values genuine interaction
  • Don't over-promote: Focus on helpful responses
  • Use the iOS app: Skyscraper for iOS makes engagement easy

Monitoring Frequency

  • Hourly alerts for crisis-prone industries or active campaigns
  • Daily digests for routine brand monitoring
  • Real-time during product launches or events

Bluesky Monitoring for Influencers

If you're building a following on Bluesky, monitoring helps you:

  • Track mentions: See when people discuss your content
  • Find engagement opportunities: Join relevant conversations
  • Monitor hashtags: Stay current on trending topics
  • Track competitors: See what works for similar accounts

Learn more in our Bluesky influencer growth guide.

Start Monitoring Bluesky Today

Don't let brand conversations happen without you. Set up Bluesky monitoring today.

Start monitoring for free →